What Weekly ran from 2010 to 2016, documenting Baltimore’s creative culture and helping spark Light City. The Pronoia Effect tells the story of the magazine, the festival that grew from it, and what happened when we lost it all.
Contributors
fashion
nightlife
social innovation
Occupy Everywhere
Words by Brooke Hall Photos by Valerie Paulsgrove Videos by Franciska Farkas and Work in Progress Productions Want to see…
Occupy Everywhere
Words by Brooke Hall Photos by Valerie Paulsgrove Videos by Franciska Farkas and Work in Progress Productions Want to see…
artist profiles
Matt Muirhead Goes Big
The latest and largest in a series of visionary projects, Matt Muirhead’s quick work last weekend on this huge art…
Matt Muirhead Goes Big
The latest and largest in a series of visionary projects, Matt Muirhead’s quick work last weekend on this huge art…
sustainability
Welcome to the Free Farm
All photos by David London Nestled just blocks from The Avenue in Hanpden is a leafy utopia known as the…
Welcome to the Free Farm
All photos by David London Nestled just blocks from The Avenue in Hanpden is a leafy utopia known as the…
technology
A Programmer’s Life: A Conversation with OrderUp’s VP of Engineering, Kyle Fritz
Cover photo by Nick Pellegrini Kyle Fritz is now VP of Engineering for the Baltimore-based company, OrderUp—a digital franchising firm that…
A Programmer’s Life: A Conversation with OrderUp’s VP of Engineering, Kyle Fritz
Cover photo by Nick Pellegrini Kyle Fritz is now VP of Engineering for the Baltimore-based company, OrderUp—a digital franchising firm that…
© 2026 What Weekly, a What Works Studio publication
